Imperial ancestral temple main hall SI the 20 anniversary of the pageant staged

November 2, 2016, in the axis side, in successive Emperor dispute to Chong Li of Imperial ancestral temple main hall, ever first times appeared has clothing brand of figure: from ELLASSAY of elegant long skirt, modern and fashion, waist, and shoulder, and wrist of retractable just collection China Women of body type; light concise fast of set is from Germany of Laur è l, real wear zhiyu in texture and printing between revealed with subtle mind; from fabric to color throughout with leisure crisp of IRO show French fashion of alone road style, last Ed Hardy, with its United States graffiti and Blazer featured ignited the audience … … From all over the world, different style, they gathered and then boarded the Beijing Tai Miao Temple, was traced back to a morning in trendy and sprout had just landed 90 China emerges as, together with the China fashion cutting down 20 years, Mira road names: ELLASSAY (SI).

Imperial ancestral temple main hall SI the 20 anniversary of the pageant, staged a fashion show song shine in Beijing

ELLASSAY (SI) held in Imperial ancestral temple main hall became the first big show of brand

Imperial ancestral temple main hall SI the 20 anniversary of the pageant, staged a fashion show song shine in Beijing
Imperial ancestral temple main hall SI the 20 anniversary of the pageant, staged a fashion show song shine in Beijing

ELLASSAY (SI) opening, elegant women’s unique interpretation of the feminine

Imperial ancestral temple main hall SI the 20 anniversary of the pageant, staged a fashion show song shine in Beijing
Imperial ancestral temple main hall SI the 20 anniversary of the pageant, staged a fashion show song shine in Beijing
Imperial ancestral temple main hall SI the 20 anniversary of the pageant, staged a fashion show song shine in Beijing

Germany women’s high-end Laur è l with a feminist interpretation of the new era of artistic language attitude

Imperial ancestral temple main hall SI the 20 anniversary of the pageant, staged a fashion show song shine in Beijing

France IRO show ambience, crisp French fashion brand fashion

Imperial ancestral temple main hall SI the 20 anniversary of the pageant, staged a fashion show song shine in Beijing
Imperial ancestral temple main hall SI the 20 anniversary of the pageant, staged a fashion show song shine in Beijing

United States light luxury and street fashion Ed Hardy for its United States feature sports jacket and graffiti light game

That night, as China’s largest existing Palace of Phoebe, gilded Twining of paintings in the Imperial ancestral temple main hall roof Liang dong, precious and scarce wood pillars, think plastic is the most magnificent show background. As the century-old Hall’s debut song thinking of modern fashion aesthetics and classical Royal Architectural collision show struck a site in every inch of space every nerve of the guests. Which have accompanied and assisted China fashion through the 20 years of China’s top fashion brands ELLASSAY (SI) step by step, explore, solid way, songs in front of thinking seems to have been the size of the group, the pattern of internationalization.

Imperial ancestral temple for the song think of plastic the most magnificent show background

Aesthetics of modern fashion and the Imperial ancestral temple of the song thinking classical Royal Architectural Creative collision

Witness present, more fashion, President of somans media group, Publisher of the ELLE China Hu Shuyi Chief Content Officer, Claire brand Deng Li, of the self SELF publisher who led the media industry such as Zhao Ying, and world-renowned designer Vivienne TAM Ms Vivienne Tam, fashion blogger Xu Fengli, fashion venture Lady fashion top designer bloggers such as chat. On one hand, from professional to personal style-span a lot of guests gather, is the result of precipitation, eclectic song SI strength, moreover, such as cultural forces behind the Hall of our creative industries, fashion group leading the fashion publication, Renaissance blogger, set off a wave of social media. October wedding season so happy scent lingers

SI Xia Guoxin, Chairman song: “20 years is not brilliant, is just the beginning. ”

Removed to acquisition, way extended international layout, and close “China of LVMH” long-term vision of action decision, even removed she way in New York Lincoln Center, and Milan Senate, and China movie Museum, and Shanghai Securities Exchange, and Central Art College Gallery, site creative do show of uncommon experience, was most curious of is, what why, song force thought in 20 years in the from scratch, and step step Uplink? –“Between the product and marketing, customers ultimately purchased products. Marketing can increase customer purchases, but only products can lead to customer loyalty. ”

Founder, Chairman of song SI Xia Guoxin wrote in a letter to their own brand, and we see this seems to be incompatible with the marketing era, but also the most reasonable explanation: change of trends, clothing State. Along the trail, song SI appointment in the international well-known brand has over 12 years experience, product development director costume designer Jean Paul Knott as a design consultant, quarter after quarter of reciprocating, how Vanguard or advertising may not be highly topical, but in the fashion show, and the handle on the line of the fit model body angle precision, one hit. Most importantly, we continue to see the song thoughts in this vein continued diligence, not only played with the classic basic colors or basic elements, printing, accessories, light fabrics also drive more gently cooked. So does the Imperial ancestral temple show, absorbed the internationalization of went straight to the reputation not so much ambition, and style than of integration and collision is also concerned with care to more intimate move for customers and their clothing needs. Present a pure clothing system of axes, and specializing in apparel product development, while thoughtful consideration to the consumer, and creative techniques in time to join, then there are good, valid mature brands. And because of standing firmly, song SI Xia Guoxin, Chairman on behalf of the song said: “20 years is not brilliant, is just the beginning. “-A stronger market presence, more international market territory, we are honored to see that has historically been seen along and on the base of the Emperor’s position, Cooper side, rising East rising sun again.

Worth a mention of is, November 2 Imperial ancestral temple festival in as song force thought elegant 20 years milestone of while, also body and China international fashion week established 20 annual of important meaning, and for China fashion award 2016 degrees awards ceremony of site, for China fashion design highest award “jinding Award”, and annual fashion designer TOP 10, and annual male models, and female models TOP10, is attention of awards one by one opened answers. Same number of overlapping, one dream, Bud, with the birth of a scene, was with a group of interested persons witnessing – apparel as a carrier, this is a cluster, ecology, movements in the era of the brand culture hub, is a flashpoint for sense, creativity, close to it, we at the monument, also heard the loud Horn.

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Songs of fashion brand fashion clothing ellassay first anniversary celebration

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